olumbia’s winning combination of style, functionality, and durability has catapulted it to a must-have brand in retail and household settings. With a strong presence at retail, the brand has earned a loyal following among outdoor enthusiasts and everyday consumers.

Columbia’s innovative technologies, like Omni-HEAT™ and Omni-WICK™, offer performance-driven solutions that cater to active lifestyles, further solidifying its reputation. Whether it’s high-tech outerwear or versatile casual wear, Columbia consistently ranks as a top choice for people who want quality and comfort in their clothing.

Columbia is Now an S&S Exclusive

We’re excited to announce that S&S Activewear is now the exclusive national distributor of Columbia gear in the wholesale apparel marketplace. Columbia is an excellent option for corporate gifting and branded swag, offering prestige and practicality to clients across all industries. The brand’s reputation for producing high-quality, stylish, and functional apparel makes it a memorable and valued gift for clients, employees, business partners, students, members, and more.

From sleek vests and jackets to comfortable fleece pullovers, you can place your clients’ logos alongside Columbia’s logos, elevating any brand’s image. With options that cater to various weather conditions and lifestyles, Columbia offers corporate gifts that recipients will use and appreciate through multiple seasons. You won't want to miss these five exclusive styles for 2025!

Columbia and Gorpcore

Before we jump in, let’s take a look at a fashion trend that’s gaining momentum. “Gorpcore” is a term that mixes outdoor functionality with streetwear style. After the trail mix acronym “Good Ol’ Raisins and Peanuts” and coined by “The Cut” in 2017, Gorpcore took off during the pandemic as people rediscovered the outdoors through hiking, camping, and other activities. This trend reflects the adventurous spirit with high-performance apparel transitioning seamlessly from nature to urban environments.

At its core, this trend is all about function-driven pieces like puffer jackets and technical fabrics. A brand like Columbia, known for its performance technologies and waterproof fabrics, is a top player in this trend. The Columbia logo has become a badge of honor for Gorpcore-ers, combining style and performance for outdoor adventures and everyday wear, for going to work and hanging out with friends.

The Landroamer™ Quilted Shirt Jacket

This new Landroamer™ Quilted Shirt Jacket, or “shacket,” for him is built for life in the Great Outdoors and fits in perfectly with the ever-popular workwear style. This Columbia jacket, crafted from 100% cotton with a nylon taffeta lining, is the perfect layering piece to keep warm in fall and spring.

Shackets have become a retail favorite in recent years, and their popularity shows no signs of fading. This piece, featuring a stylish black or camel color and the iconic Columbia patch logo on the left chest, is ideal for co-branding opportunities, making it a standout choice among consumers.

Who’ll Love This Style: The shacket is an ideal transitional piece for any wardrobe. It’s a fantastic option for company stores, as employees will appreciate its versatility for work and weekend outings. Resort staff and gift shops can make it an excellent addition, especially in mountain areas. Lifestyle brands will also love its stylish look and recognizable name.

The Hike™ II Half-Zip Pullover

The men’s Columbia Hike™ II Half-Zip Pullover is made of 100% polyester smooth-face fleece and sports unique color-blocking on the left chest and lower portion. The left chest pocket is also made from 100% nylon for additional interest. With a Columbia logo on the zippered left chest pocket and hand pockets, this style will get noticed every time you wear it.

This sleek pullover offers comfort and performance and is an excellent choice for outdoor activities. Columbia’s Omni-WICK™ technology effectively pulls moisture away from the body to accelerate evaporation, ensuring quick drying and enhanced comfort against the skin.

Who’ll Love This Style: The Hike™ II Half-Zip Pullover is designed for outdoor enthusiasts who value style and performance. Hikers, campers, and casual adventurers will appreciate its color-blocking and functional design, making it a standout piece for any outdoor activity. Whether tackling a challenging trail or enjoying a relaxed day out, this pullover provides the comfort and moisture-wicking technology wearers need to stay dry and comfortable.

The Women’s West Bend™ II Vest

The Women's West Bend™ II Vest is a great layering option for transitional seasons and makes an excellent holiday gift for employees or clients. This style features the Columbia logo on the chest pocket and functional details like an easy-reach zipper pull, a drawcord adjustable hem, and a chest pocket with a side hook-and-loop closure. The tonal zipper in the Chalk colorway helps this vest stand out.

Vests are trending in retail for their versatility and practicality, offering an easy way to layer outfits without bulk. With unisex appeal and a focus on functional fashion, they align perfectly with the rise of outdoor lifestyles and sustainable shopping trends. Made of super-soft 100% polyester Sherpa, this retail vest with hand pockets is great for fashionable layering in the office or on the go.

Who’ll Love This Style: Pitch this piece to lifestyle brands, campus stores, gift shops, and boutiques. The West Bend II Vest works well for uniforms across various industries, offering ample logo decoration space. With binding at the collar and armholes, this piece is built to last.

The Arctic Crest™ Sherpa Full-Zip Jacket

The men’s Arctic Crest™ Sherpa Full-Zip Jacket, with a hood and chin guard, brings a unique look to outerwear with color-blocked panels made from 86/14 nylon/elastane and a tactile hand. This jacket, made from 100% nubby polyester, is made for cold days commuting or adventuring. Omni-HEAT™ Arctic tech gives wearers high-efficiency warmth in freezing temperatures, using a solar-capture insulation system supercharged by the sun’s energy. With zippered chest and hand pockets, elastic at cuffs, and drawcord at the adjustable hems, this full-zip jacket is packed with features.

Who’ll Love This Style: The Arctic Crest™ jacket, with the Columbia logo on the left chest, is a must-have for outdoor enthusiasts who crave style and warmth during their adventures. It’s also great for urban dwellers who need a functional yet trendy piece for commuting in colder weather. Whether for weekend hikes or daily errands, this jacket appeals to anyone looking for a versatile and cozy addition to their wardrobe.

The Flora Park™ II Soft Shell Jacket

The women’s Flora Park™ II Soft Shell Jacket, made of 100% polyester, is the ultimate outerwear for all temperatures and weather conditions. This jacket offers extreme protection with Omni-SHIELD™ advanced water repellency and Omni-WIND™ Block breathable, windproof technology.

Features like a zippered chest, hand pockets, a drawcord, and an adjustable hood and waist keep you warm wherever you go. The Flora Park’s drop tail adds extra length, giving the style a more fashionable look.

Who’ll Love This Style: The Flora Park™ II Soft Shell Jacket is perfect for active women who need reliable protection from the elements without sacrificing style. It’s ideal for outdoor enthusiasts, commuters, and anyone who enjoys an active lifestyle.

The jacket’s sleek design, drop-tail length, and Columbia logo on the left sleeve make it a fashionable option for casual outings or work settings. Businesses will love the opportunity to showcase their brand with a logo, making it a versatile piece for team uniforms or corporate gifts.

Start Pitching These Standout Columbia Styles

Staying ahead means offering styles that blend functionality with fashion. Columbia’s diverse collection of outerwear and activewear for 2025 meets the demands of outdoor enthusiasts and appeals to everyday consumers seeking quality and comfort. As the exclusive distributor of Columbia gear, S&S Activewear is positioned to help distributors and decorators sell more with these premium apparel options.

Whether you’re outfitting employees, seeking memorable corporate gifts, or enhancing your retail offerings, Columbia's stylish designs provide the perfect canvas for logo customization. From the versatile Landroamer™ Quilted Shirt Jacket to the sleek Flora Park™ II Soft Shell Jacket, these pieces are ready for various lifestyles and occasions. Incorporating these trending styles into your merchandising strategy will meet customer expectations and create a lasting impression that fosters brand loyalty.

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